Event Signage

   Onefin Property Development  

Event Signage

This project involved designing wayfinding signage and event collateral for an Investors Drinks Event held at Plaîs Early Learning, a Onefin business. With approximately 50 guests and a full catering service, the signage needed to be clear, cohesive and reflective of Onefin’s sophisticated brand presence, supporting a polished and well considered event experience.

Role & Scope

Role: Signage and event collateral design, production and on site support

Collaboration: Designed with one colleague

Deliverables: Digital invitation, welcome signage, thank you signage, lift pin sign, personalised name tags

To protect guest privacy, a fictional name has been used.

The Challenge

The challenge was to design event signage and collateral that reflected Onefin’s sophisticated brand without feeling pretentious. The experience needed to feel authentic, warm and trustworthy, reinforcing confidence among investors and guests while celebrating relationships and acknowledging their role in Onefin’s journey.

Design Approach

The design approach focused on creating event collateral as a standalone expression of the Onefin brand, recognising that investors were already familiar with the black and white core identity through reports and communications. A warmer palette was introduced to create an inviting, more relaxed atmosphere while still maintaining a high level of refinement appropriate for an investor event.

Selected Work

Outcome & Impact

The event was well received, with guests engaging positively with the experience curated by the design and marketing team. Thoughtful attention was given to each touchpoint, from arrival through to departure, ensuring guests felt welcomed, well looked after and immersed in Onefin’s company.

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